The design concept of
Inje Speedium is Joyful Circuit
Inje Speedium which represents a combination of speed and stadium is Korea’s first auto theme park brand created in Inje, the town blessed with natural beauty, to make auto racing culture popular.
The charm of auto racing, which has fascinated 600 million fans worldwide, lies in the car speed.
The wordmark features a minimalist image modelled after the curved circuit,
which dynamically extends outward, and symbolizes Inje Speedium’s philosophy and passion for speed.
The three lines represent the passion, freedom, and thrill of auto racing and Inje Speedium’s commitment to delivering its customers fun and pleasure.
The main color red, represents passion and expresses Inje Speedium’s commitment to making auto racing popular.
Grid System
Inje Speedium’s use of color is vital to creating a consistent brand image and offers each media outlet the guidelines for effectively applying the BI.
It must be clearly visible relative to the background color. Before use, refer to the requirements described here.
Clear Space
Inje Speedium’s use of color is vital to creating a consistent brand image and offers each media outlet the guidelines for effectively applying the BI.
It must be clearly visible relative to the background color. Before use, refer to the requirements described here.
The prohibition clause is a verycritically important element of expression for Inje Speedium.
To maintain the uniformity of the identity, Inje Speedium’s brand mark must be applied correctly and consistently to all applications, and any modification or distortion of the Inje Speedium brand mark can result in damage to the image.
This page shows examples of improper use that should not be allowed.